Virtually every website selling products or services features a live chat widget. It usually appears as a small window in the corner of your screen, complete with an agent’s name and picture.
Sometimes these chats simply collect tickets for tech support or sales to process. But often there’s a real person on the other end of the screen. And here’s where many users get an unwelcome surprise: agents can see absolutely everything you type into the chat box, even if you have no intention of sending it. In this article, we break down why this happens and what you can do about it.
All in the name of customer experience
It’s all thanks to a feature known as live typing preview, or real-time typing view, which exists under one name or another in almost every popular customer chat platform. Here’s how the developer of LiveAgent, a customer support system used by more than 40 000 companies, describes it in its blog: “This live chat typing preview allows agents to anticipate questions and deliver faster responses. Additionally, real-time chat monitoring enables supervisors to oversee chat interactions, ensuring quality and timeliness.”
While that might sound helpful and harmless to some, having their unsent messages watched without their permission can trigger outright panic for others. To make matters worse, it’s almost impossible to tell whether the website uses the feature. That is, unless the chat agent admits it to you directly… or replies to a message you decided not to send.
As an alternative, you can run a quick test: type out a message in the chat box, wait 15 seconds, and see if the agent starts typing a response. If they do, you’re almost certainly dealing with real-time typing view. Whether to continue that conversation is up to you. Most importantly, never type personal information into a chat box — even if you are doing so from a Kaspersky Premium device.
Real-time typing view is just the tip of the iceberg. In reality, websites collect far more information than you might think. You’re likely already familiar with cookies, and have probably asked yourself at least once, “Should I accept these or not?” We answer that and other questions in our post Taking the biscuit: why hackers like cookies so much.
Tracking techniques that use web beacons and tracking pixels are not as widely known. To learn why they’re a concern and how to turn them off, check out our post Who is tracking you on the web and how.
Another technology that remains largely unknown to the general public is session replay scripts. These tools allow website owners to watch a recording of your visit: how fast you moved your cursor, where you clicked, which pages you browsed, and what you added to your shopping cart.
Of course, the primary goal of session replay is the same as real-time typing view: improving customer and user experience. It helps companies analyze your behavior, identify friction points, and make improvements. If a customer fails to complete a checkout or encounters a technical issue, developers can review the recording of their session to pinpoint what went wrong.
In theory, it sounds helpful enough: “We will collect a small amount of data about you to make the site better for you.” In practice, however, this approach comes with significant risks for users.
What’s the catch?
The primary risk here lies in whether websites collect this data legally, how they store it, and whether they share it with anyone. While you can usually gauge legality by reading their privacy policy, the terms of data storage and sharing are often described vaguely.
On top of that, users rarely realize an agent can read their message before it’s actually sent. If you change your mind about asking a question, edit a sentence, or delete your text entirely, that doesn’t mean no one saw the draft. Unlike cookies, opting out of this technology is practically impossible. Most chat widgets simply don’t offer a setting to disable typing previews.
As for tracking pixels, web beacons, and session replays, they’re essentially a form of digital surveillance. Beyond collecting vast amounts of data, they can also slow down your device’s performance. Even worse, if attackers compromise a website’s analytics system, they can gain access to this data, reconstruct your path through the site, and uncover details that can be leveraged in future attacks. To learn more about how scammers pull off these tricks and how social engineering works, check out our post They’re reading you like a book: scammers’ favorite tricks.
While you can’t prevent a potential breach on a third-party website, you can — and should — take steps to secure your own browsing session.
What you can do about it
First and foremost, pay close attention to what you type in a chat box. It’s critical never to share personal data, credit card numbers, logins, passwords, or any other sensitive information with live chat agents.
Beyond that, there’s always a risk of landing on a phishing site and entering your account credentials there. To prevent this, we recommend using our security solutions, which block visits to malicious and suspicious websites. We also suggest storing your credentials in Kaspersky Password Manager — our password manager won’t let you auto-fill saved logins and passwords on a fake site.
Users of Kaspersky Standard, Kaspersky Plus, and Kaspersky Premium have access to our Private Browsing feature (on Windows and macOS). It prevents third-party services from tracking your online activity and collecting real-time information about what you do on websites.
To minimize the risk of data leaks, keep these tips in mind:
- Never type anything into a chat box that you aren’t prepared to send. On almost every website, the agent can see your text while you type, so deleting a message is no guarantee it stays private.
- Keep in mind that your activity on a website may be recorded. These recordings can capture your clicks, page navigation, and form inputs. Treat every website as if your actions are being watched.
- Pay attention to privacy policies. Reputable companies typically state whether they use analytics tools, session recording, or third-party support services.
- Approach chat interactions with caution. Real-life rules apply here as well: never share verification codes, passwords, phone numbers, or other sensitive details in a chat.
- Be smart about accepting cookies. Taking a moment to check what information a website collects is well worth the effort — it helps you make an informed choice about whether you’re comfortable sharing that data.
Tired of endless digital tracking? Here’s how you can protect yourself and your data:
- How to shrink your digital footprint
- Why data brokers build dossiers on you, and how to stop them doing so
- Turning purple: how visited links threaten your privacy
- How smartphones build a dossier on you
- The incognito myth: how private browsing really works
- Advertisers sharing data about you with… intelligence agencies
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