Kaspersky Lab Named No 1 for Retail Sales in the Internet Security and Anti-virus solutions category in Taiwan

Kaspersky Lab Named No 1 for Retail Sales in the Internet Security and Anti-virus solutions category in Taiwan

Kaspersky Lab, a leading developer of secure content management solutions, announces that it was awarded the prestigious GfK 2009 No.1 Award in the Internet Security and Anti-virus category by leading market researcher GfK Retail and Technology in Taiwan.

Every year, GfK presents an award to the No 1 brand in various categories across the Asia-Pacific region. Kaspersky Lab was awarded the No.1 accolade based on the volume of retail sales for the 12 month period from January - December 2009.

Harry Cheung, Managing Director of APAC said, "To be awarded No 1 by GfK is a great achievement for Kaspersky Lab and we are pleased to receive such highly acclaimed recognition in the Internet Security and Anti Virus category in Taiwan".

"2010 is set to be a big year for Kaspersky Lab. We are due to launch new products throughout the year that will continue to show Kaspersky Lab's commitment to fighting cybercrime and providing a digital pollution-free environment to the public" he added.

Mr. Chang, CEO of "eRay Secure", Kaspersky Lab's distributor of consumer products in Taiwan, said: "Kaspersky Lab's strategy in Taiwan is to think local in our business model. We not only provide a complete range of localized products, but also offer comprehensive customer service support to our consumers. We sponsor local sporting events too, which raises our public profile significantly. I am very glad to receive the No.1 award as it means that our contribution has been favorably acknowledged by consumers and channel segments alike. We will keep on doing all we can to show our appreciation to our supporters.

Kaspersky Lab's range of personal products, Kaspersky Anti-Virus 2010 and Kaspersky Internet Security 2010, are at the cutting-edge of information security. Kaspersky Internet Security 2010 combines advanced application control technology that assigns a risk rating to previously unknown malware via the innovative Kaspersky Security Network distribution system and contains unique sandbox virtualization technology that provides a safe environment in which to run suspect applications.

About Kaspersky Lab

Kaspersky Lab is the largest antivirus company in Europe. It delivers some of the world's most immediate protection against IT security threats, including viruses, spyware, crimeware, hackers, phishing, and spam. The company is ranked among the world's top four vendors of security solutions for endpoint users. Kaspersky Lab products provide superior detection rates and one of the industry's fastest outbreak response times for home users, SMBs, large enterprises and the mobile computing environment. Kaspersky® technology is also used worldwide inside the products and services of the industry's leading IT security solution providers. Learn more at www.kaspersky.com. For the latest on antivirus, anti-spyware, anti-spam and other IT security issues and trends, visit www.viruslist.com.

About GfK Group

The GfK Group is the fourth largest market research organization in the world. Its operations cover the three business sectors of Customer Research, Retail and Technology and Media. The Group has 115 companies located in over 100 countries. Of the companies' 10,000 employees (figure from 30 September 2008), 80% are based outside Germany.

About GfK No.1 Brand Award

GfK Taiwan has presented the GfK No.1 Award to the local market's leading brands since 2004. The award recognizes the best selling, most well-known and widely distributed brands in Taiwan's retail channel and is regarded as a significant indicator within the retail sector.

22 Mar 2010