{"id":43026,"date":"2021-12-06T10:59:00","date_gmt":"2021-12-06T15:59:00","guid":{"rendered":"https:\/\/www.kaspersky.com\/blog\/?post_type=emagazine&#038;p=43026"},"modified":"2022-07-27T07:24:12","modified_gmt":"2022-07-27T11:24:12","slug":"digital-health-telehealth-report","status":"publish","type":"emagazine","link":"https:\/\/www.kaspersky.com\/blog\/secure-futures-magazine\/digital-health-telehealth-report\/43026\/","title":{"rendered":"How has COVID-19 changed medicine&#8217;s view of digital health?"},"content":{"rendered":"<p>It\u2019s often said that necessity is the mother of invention. The last few years in digital health also show necessity is also the mother of adoption and acceleration.<\/p>\n<p>In a recent Deloitte survey, physician leaders reported <a href=\"https:\/\/www2.deloitte.com\/content\/dam\/insights\/articles\/7062_Virtual-health-accelerated\/DI_Virtual-health-accelerated.pdf\" target=\"_blank\" rel=\"noopener nofollow\">increases in virtual appointments for nearly all types of care<\/a>. For chronic condition management, appointments increased ninefold. In the same survey, more than half said their organization\u2019s virtual health strategy changed significantly in response to the pandemic.<\/p>\n<p>Telehealth is being adopted worldwide, from the UK\u2019s <a href=\"https:\/\/www.babylonhealth.com\/uk\" target=\"_blank\" rel=\"noopener nofollow\">Babylon Health<\/a>, to <a href=\"https:\/\/www.doctolib.fr\/\" target=\"_blank\" rel=\"noopener nofollow\">Doctolib<\/a> in France, to China\u2019s <a href=\"https:\/\/www.scmp.com\/business\/companies\/article\/2121339\/ping-ans-medical-app-good-doctor-ramp-reliance-ai-user-base-tops\" target=\"_blank\" rel=\"noopener nofollow\">Ping An Good Doctor<\/a>. And it\u2019s been necessity \u2013 like quarantine regulations, contamination risks and growing consultation requests \u2013 driving the acceleration.<\/p>\n\t\t\t<div class=\"c-promo-product\">\n\t\t\t\t\t\t<article class=\"c-card c-card--link c-card--medium@sm c-card--aside-hor@lg\">\n\t\t\t\t<div class=\"c-card__body  \">\n\t\t\t\t\t<header class=\"c-card__header\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"c-card__headline\">Making healthcare tech accessible<\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<h3 class=\"c-card__title \"><span>Healthcare accessibility<\/span><\/h3>\n\t\t\t\t\t\t\t\t\t\t\t<\/header>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"c-card__desc \">\n\t\t\t\t\t\t\t<p>Why is healthcare tech often not accessible, and what can we do about it?<\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"c-card__aside\">\n\t\t\t\t\t<a href=\"https:\/\/www.kaspersky.com\/blog\/secure-futures-magazine\/healthcare-tech-accessibility-disability\/41516\/\" class=\"c-button c-card__link\" target=\"_blank\" rel=\"noopener nofollow\">Read article<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/article>\n\t\t<\/div>\n\t\n<h2>The COVID effect<\/h2>\n<p>Although the healthcare industry has historically been <a href=\"https:\/\/earlymetrics.com\/free-white-paper-accelerating-ai-collaboration-pharma\/\" target=\"_blank\" rel=\"noopener nofollow\">slow to adopt digital tech<\/a>, the \u2018COVID effect\u2019 put telemedicine front and center for patients and providers.<\/p>\n<p>Kaspersky\u2019s 2021 report, <a href=\"https:\/\/media.kasperskycontenthub.com\/wp-content\/uploads\/sites\/43\/2021\/11\/22125239\/Kaspersky_Healthcare-report-2021_eng.pdf\">Telehealth take-up: The risks and opportunities<\/a>, confirms healthcare is ready to embrace digital. More than 90 percent of providers use some form of telehealth, such as video consultation, mobile app or <a href=\"https:\/\/www.kaspersky.com\/blog\/secure-futures-magazine\/telehealth-stethome-interview\/36232\/\" target=\"_blank\" rel=\"noopener nofollow\">remote patient monitoring<\/a>. Interestingly, only half of providers used telehealth before COVID-19.<\/p>\n<p>The same report finds more than one in three, or 37 percent, in the medical community think tech could replace doctors by 2042. Is this fear of AI replacing humans or optimism about how fast digital technologies are advancing?<\/p>\n<blockquote><p>A closer look at the data shows healthcare providers have become more optimistic about the impact of digital tech. Increasing telemedicine use is building confidence and reducing perceived risks.<\/p>\n<\/blockquote>\n<p>At the same time, projected digital health adoption varies across regions.<\/p>\n<h2>When will we see AI doctors and psychologists?<\/h2>\n<p>Asia-Pacific, the Middle East, Africa and Russia are most optimistic about digital doctors. Around half of healthcare professionals in the Asia-Pacific and Middle East regions think digital technologies could replace doctors in the next 20 years, but only around one in three in North America and Europe.<\/p>\n<p>These differences may arise from varying public perceptions of digital health. In China in 2019, publicized events in which digital technologies assisted in <a href=\"https:\/\/www.independent.co.uk\/life-style\/gadgets-and-tech\/news\/5g-surgery-china-robotic-operation-a8732861.html\" target=\"_blank\" rel=\"noopener nofollow\">animal operations<\/a>, <a href=\"https:\/\/www.youtube.com\/watch?v=-GP2Aivlr0k\" target=\"_blank\" rel=\"noopener nofollow\">minimally invasive heart surgery<\/a> and <a href=\"https:\/\/www.businessinsider.fr\/us\/5g-surgery-could-transform-healthcare-industry-2019-8\" target=\"_blank\" rel=\"noopener nofollow\">remote brain surgery<\/a> may have helped public and medical trust in digital health.<\/p>\n<p>In medical communities across regions, 40 percent predict there\u2019ll soon be digital replacements for psychologists. This may be because of the relative maturity of related technologies like <a href=\"https:\/\/www.kaspersky.com\/blog\/secure-futures-magazine\/nlp-language-model-privacy\/41410\/\" target=\"_blank\" rel=\"noopener nofollow\">text analysis and natural language processing (NLP.)<\/a><\/p>\n<h2>What will most drive value in healthcare?<\/h2>\n<p>Kaspersky\u2019s report found providers in the Middle East, Asia-Pacific and Latin America think AI and big data will be the biggest driver of value for healthcare by 2045. But North America and Russia think it will be telemedicine and mobile apps. Wearables are valued similarly across regions.<\/p>\n<p>These differences might be explained by differences in how regions innovate. In the US, it tends to within an industry: Uber and Lyft for ride sharing and AirBnB for travel. In the Middle East and China on the other hand, <a href=\"https:\/\/en.wikipedia.org\/wiki\/Super-app\" target=\"_blank\" rel=\"noopener nofollow\">super-apps<\/a> integrate services across industries, such as China\u2019s <a href=\"https:\/\/en.wikipedia.org\/wiki\/Meituan\" target=\"_blank\" rel=\"noopener nofollow\">Meituan<\/a>, providing everything from concert tickets to hotel booking to food delivery.<\/p>\n<p>Another factor could be government and business emphasis on AI, machine learning and data analytics. In 2019, I spoke at the <a href=\"https:\/\/ai-everything.com\/\" target=\"_blank\" rel=\"noopener nofollow\">AI Everything summit in Dubai<\/a>, positioned as the largest AI conference in the world. The general level of interest in technologies like AI and uptake in other industries may influence how strongly healthcare professionals and patients welcome these.<\/p>\n<h2>Taking advantage of digital health optimism<\/h2>\n<p>How can we use the increased confidence in digital health to accelerate development? I suggest four approaches.<\/p>\n<h3>1.\u00a0\u00a0\u00a0 Enhance rather than replace experts<\/h3>\n<p>Digital health best works side-by-side with physicians, nurses and other care providers. For example, <a href=\"https:\/\/www.nature.com\/articles\/s41598-019-48995-4\" target=\"_blank\" rel=\"noopener nofollow\">image recognition by machine learning can better detect some cancers<\/a>. This could free up oncologists and radiologists from routine image-reading to focus on treatment.<\/p>\n<blockquote><p>Machines could conduct screening, perform literature searches and help during operations, improving efficiency, cost-effectiveness and accuracy, and reducing the burden of increased volumes on healthcare providers.<\/p>\n<\/blockquote>\n<h3>2.\u00a0\u00a0\u00a0 Carefully manage and govern data<\/h3>\n<p>Health data is personal and sensitive. We must pay attention to how we collect and use it. In Kaspersky\u2019s survey, over half (52 percent) of frontline telemedicine providers said patients had declined video consultations over privacy and other data concerns.<\/p>\n<p>But healthcare systems can also use patient data to improve outcomes and reduce costs. We\u2019ve seen encouraging results from <a href=\"https:\/\/www.ncbi.nlm.nih.gov\/pmc\/articles\/PMC5583160\/\" target=\"_blank\" rel=\"noopener nofollow\">using big data to improve clinical trial design<\/a>.<\/p>\n<h3>3.\u00a0\u00a0\u00a0 Improve data security across all stakeholders<\/h3>\n<p>In Kaspersky\u2019s survey, around a third of healthcare organizations said they\u2019d had cybersecurity issues, and 30 percent had had data breaches from virtual consultations.<\/p>\n<p>Causes likely include outdated IT systems, poor security and not following protocols. We must keep improving security technologies and practices across all stakeholders, like government agencies, insurers and nursing homes.<\/p>\n<h3>4.\u00a0\u00a0\u00a0 Encourage collaboration<\/h3>\n<p>To realize the potential of digital health, we need broader collaboration. To facilitate data sharing, we must share investment to build better data infrastructure and fairly distribute value gained from data. These negotiations will be critical to advancing data-related collaboration in healthcare.<\/p>\n<p>The healthcare sector showed its agility and solidarity throughout the COVID-19 pandemic. The ramp-up of telehealth increased provider and patient optimism around digital health. Let\u2019s retain the momentum and build healthcare\u2019s capability to use technology securely and creatively to improve knowledge, efficiency and patient care.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The pandemic hastened telehealth adoption, but a new report shows it\u2019s seen differently around the world. Where should digital health go next?<\/p>\n","protected":false},"author":2696,"featured_media":43030,"template":"","coauthors":[4263],"class_list":{"0":"post-43026","1":"emagazine","2":"type-emagazine","3":"status-publish","4":"has-post-thumbnail","6":"emagazine-category-digital-transformation","7":"emagazine-category-emerging-tech","8":"emagazine-category-tech-for-business","9":"emagazine-tag-healthcare","10":"emagazine-tag-research"},"hreflang":[{"hreflang":"x-default","url":"https:\/\/www.kaspersky.com\/blog\/secure-futures-magazine\/digital-health-telehealth-report\/43026\/"},{"hreflang":"en-us","url":"https:\/\/usa.kaspersky.com\/blog\/secure-futures-magazine\/digital-health-telehealth-report\/25863\/"}],"acf":[],"_links":{"self":[{"href":"https:\/\/www.kaspersky.com\/blog\/wp-json\/wp\/v2\/emagazine\/43026","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.kaspersky.com\/blog\/wp-json\/wp\/v2\/emagazine"}],"about":[{"href":"https:\/\/www.kaspersky.com\/blog\/wp-json\/wp\/v2\/types\/emagazine"}],"author":[{"embeddable":true,"href":"https:\/\/www.kaspersky.com\/blog\/wp-json\/wp\/v2\/users\/2696"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.kaspersky.com\/blog\/wp-json\/wp\/v2\/media\/43030"}],"wp:attachment":[{"href":"https:\/\/www.kaspersky.com\/blog\/wp-json\/wp\/v2\/media?parent=43026"}],"wp:term":[{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.kaspersky.com\/blog\/wp-json\/wp\/v2\/coauthors?post=43026"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}