Kaspersky Lab expands in the Emerald Isle

24 May 2004
Press Releases

Kaspersky Lab signs a new distributor agreement with Sentryst

Kaspersky Lab announced today that it has reinforced its presence in Ireland by signing a distribution agreement with Sentryst, one of Ireland's principle distributors of IT security products. The new partnership will start with a series of intensive training programmes for Sentryst's resellers and VARs to provide them with insight into the latest development of virus threats and how Kaspersky's award winning products will protect their customers.

Hugh Conolly, Managing Director of Sentryst says, "Customers demand that their networks have the ultimate protection against viruses and other types of malware and with the increase in sophisticated blended attacks and seemingly less reliance on email to propagate, organisations need to be certain that all lines of defence within their networks are protected. Kaspersky Lab can offer our resellers the ability to provide this through their highly advanced anti-virus technology, coupled with their recent industry award wins and dominance of independent test results for high detection rates, we felt Kaspersky was the ultimate anti-virus product offering.'

Sentryst is a specialist distributor, based in County Dublin, offering a wide range of IT security products to its network of resellers, VARs, ISPs and system integrators. In addition, Sentryst provides a high level of service and technical support to its customers, working closely with them to increase business together.

'Ireland is an important market for Kaspersky Lab,' comments Svetlana Ivanova, Managing Director of Kaspersky Lab UK. 'Sentryst has demonstrated unique expertise in the Irish IT security marketplace and we believe that together we can turn Kaspersky's superior anti-virus technology and Sentryst excellent reseller base into a very successful partnership.'

Kaspersky Lab' Partner Accreditation Program provides resellers with the opportunity of achieving even better margins, the very latest information via the Partner Extranet, a monthly newsletter about the security industry and comprehensive marketing support. In addition, training is provided to both sales and technical staff allowing partners to maximise potential sales revenues. Kaspersky Lab works closely with distributors to ensure that every benefit and competitive advantage is afforded to accredited resellers.

Media Contacts

Sarah Buttery
Kaspersky Lab UK
+44 870 011 3461
Sara Claridge
Marylebone Media Relations
+44 1344 876558