Leading Japanese consumer advisory portal Kakaku.com names Kaspersky Internet Security the “Best Internet Security Product 2007”

20 Mar 2008
Comparative Tests

Kaspersky Lab, a leading developer of secure content management solutions, announces that Kakaku.com, Japan’s largest consumer advisory portal, has awarded Kaspersky Internet Security its Gold Medal Product Award in the “Best Internet Security Product 2007”.

The Kakaku.com Product Award is given based on reviews and user ratings published on the portal. Each category of products has its own nomination which includes Gold, Silver and Bronze medals. Kaspersky Internet Security 6.0, a predecessor of the currently distributed Kaspersky Internet Security 7.0, won the Gold Medal by earning a total of 2414 points in the Kakaku.com product rating.

Unlike other product reviews, Kakaku.com does not focus on the amount of sold licenses and revenue, and does not include opinions of various experts and authorities. Instead, the review evaluates feedback and reviews from ordinary users, choosing the most highly-valued products that have gained users' appreciation.

Kakaku.com provides pricing information, ratings and reviews of products, as well as operating forums for user feedback and reviews. More than 12 million users visit Kakaku.com every month, and the site has accumulated over 7.3 million posts from users.

Kaspersky Internet Security 7.0, a successor to version 6.0, provides award-winning antivirus protection against viruses, Trojans, worms, spyware and other malicious programs, and also includes a personal firewall, an anti-spam filter, Parental Control and more. Being an integrated security product built on an advanced architecture, it uses minimal system resources, unlike similar security product suites.

“It’s a reliable product delivered by a vendor admitting no compromise in quality. That was our primary focus when awarding the Gold Medal; regardless of product price, we are sure that product is worth the award completely”, says Mr. Kamada, head of Media Creative Department of Kakaku.com Inc.

Additional information about Kaspersky Internet Security 7.0 can be found at www.kaspersky.com/kaspersky_internet_security

About Kaspersky Lab

Kaspersky Lab is the largest antivirus company in Europe. It delivers some of the world’s most immediate protection against IT security threats, including viruses, spyware, crimeware, hackers, phishing, and spam. The Company is ranked among the world’s top four vendors of security solutions for endpoint users. Kaspersky Lab products provide superior detection rates and one of the industry’s fastest outbreak response times for home users, SMBs, large enterprises and the mobile computing environment. Kaspersky® technology is also used worldwide inside the products and services of the industry’s leading IT security solution providers. Learn more at . For the latest on antivirus, anti-spyware, anti-spam and other IT security issues and trends, visit www.viruslist.com.

About Kakaku.com

Kakaku.com (Kakaku means “price” in Japanese) was started in 1997, providing price information on PC hardware and peripherals, and constantly increasing its user community by extending the quantity of rated goods and services provided. Now the site covers a wide range of products including consumer electronics, cameras, car accessories, telecom, insurance products and more. The monthly audience (as of 2008) is 12.61 million users and 436.17 million page views, which makes Kakaku.com Japan’s biggest advisory portal for consumers.