GITEX 2008: Kaspersky Lab introduces Arabic version of its personal antivirus products

28 Oct 2008
Business News

Kaspersky Lab, a leading developer of secure content management solutions, unveiled the Arabic version of its personal products at the 28th Gulf Information Technology Exhibition (GITEX), which took place in Dubai (UAE) on 19-23 October, 2008.

Kaspersky Lab used the GITEX exhibition to introduce its Arabic language versions of the Kaspersky Anti-Virus 2009 and Kaspersky Internet Security 2009 home user solutions that were designed especially to meet the rapidly growing demand of the Middle East market.

The new antivirus products in Arabic include all the advantages of Kaspersky Lab security solutions – a new antivirus engine with improved scanning speeds and an innovative activity filtration module that makes use of HIPS (Host-based Intrusion Prevention System) technology, which can detect and block new malicious programs before they are analyzed and added to the antivirus databases.

“I am sure Kaspersky Lab has chosen the right strategy of establishing itself in this rapidly developing region. In the last seven years the number of internet users in the Middle East has increased by 600%, which is three times higher than the average worldwide growth rate. Consequently, the release of the new antivirus products in Arabic meets the demand of the Middle East market,” says Garry Kondakov, Managing Director of Kaspersky Lab EEMEA. “Moreover, the company has every intention of providing further support to users throughout the world, offering solutions consistent with their expectations.”

About Gitex

The Gulf Information Technology Exhibition is held annually in Dubai (UAE) and is one of the outstanding events of the Middle East computer and telecommunications industry. The popularity of the exhibition also extends beyond the boundaries of the Middle East to North and East Africa and the Indian subcontinent. IT specialists from around the world are attracted by the newest technological developments that are introduced every year at the exhibition. To find out more about the exhibition visit www.gitex.com.

About Kaspersky Lab

Kaspersky Lab is the largest antivirus company in Europe. It delivers some of the world’s most immediate protection against IT security threats, including viruses, spyware, crimeware, hackers, phishing, and spam. The Company is ranked among the world’s top four vendors of security solutions for endpoint users. Kaspersky Lab products provide superior detection rates and one of the industry’s fastest outbreak response times for home users, SMBs, large enterprises and the mobile computing environment. Kaspersky® technology is also used worldwide inside the products and services of the industry’s leading IT security solution providers. Learn more at www.kaspersky.com. For the latest on antivirus, anti-spyware, anti-spam and other IT security issues and trends, visit www.viruslist.com.